Are you looking for a comprehensive guide on how to develop a Meesho-like app? Meesho is an Indian social commerce platform that helps small businesses, entrepreneurs, and resellers leverage the power of digital marketing to increase their sales. It provides access to millions of products across categories like clothing, jewelry, electronics, home décor, and more.
With its easy-to-use interface, Meesho allows users to create and share product catalogs with their contacts. This makes it an attractive option for those looking to start a business or grow their existing one. In this guide, we’ll take a look at how you can develop a Meesho-like app and the tools you’ll need to do it.
Meesho is an app that helps entrepreneurs, small businesses, and individuals to start their own online stores. It provides them with the tools to create a professional web presence and sell their products to potential customers around the world. The app also allows users to access exclusive discounts, manage orders, track customer data, and more. With Meesho’s easy-to-use platform, it’s never been easier for entrepreneurs and small businesses to get their products out there.
What is a Meesho App?
Meesho is an all-in-one eCommerce app that was designed with the goal of helping entrepreneurs, small business owners, and individuals create their own professional online stores. The app enables users to set up their own website or add a store page to an existing website and provides them with powerful tools for managing orders, tracking customer data, offering discounts, and more.
Meesho also offers a wide range of features that make it easy for users to create a professional web presence and launch an online business. For example, the app allows users to select from a variety of professionally designed website templates, add their own customizations and images, and use Meesho’s free payment gateway for secure transactions.
Features of Meesho App:
The Meesho app offers a wide range of features that help merchants succeed in their online marketing and sales goals. These include the following:
Catalogs
With Meesho, users can create custom catalogs for each product or service they wish to promote. This feature allows merchants to easily showcase their products and services in a visually engaging manner. Catalogs can be organized according to categories, tags, or collections, making it easy for users to quickly find the product/s they are looking for.
Order Management System:
The Meesho app also provides an intuitive order management system which makes it easy for merchants to keep track of orders and ensure timely delivery. The system allows users to easily manage their orders, track them in real time, and get updates on new orders.
Promotions:
Meesho also provides an effective promotional tool that helps businesses reach out to potential customers and make their products/services more visible. The app allows merchants to create and manage promotions in a few easy steps. It also provides insights into the effectiveness of their campaigns, allowing them to make necessary changes as necessary.
Analytics :
Meesho’s analytics feature helps merchants understand their customers better by providing detailed reports on customer activities and purchases. The app provides merchants with access to a range of metrics such as customer demographics, purchase history, and campaign performance. This helps them make better decisions on how to reach out to their customers and increase sales.
Payment Options :
Meesho also offers various payment options that help businesses accept payments from customers in a secure manner. Merchants can easily set up and manage payment gateways, allowing them to accept payments from customers in different currencies.
Benefits of Developing a Meesho-like App
Developing an app like Meesho can be a great way to add value to your business. Here are some of the benefits that come with creating such a platform:
Increased Customer Reach:
By developing an app like Meesho, you can easily extend your reach to millions of potential customers. This will give you a much larger audience and help increase sales.
Improved Visibility:
Having an app on the Google Play Store or App Store will make your business more visible and attract more users. With increased visibility, more people will be aware of your products and services.
Increased Productivity:
Selling through the Meesho platform requires minimal effort, as customers can easily browse through products and find what they’re looking for. This means that you don’t have to spend time manually managing orders or catalogs.
Increased Revenue:
By developing a Meesho-like app, you’ll be able to increase your revenues through commissions from sales. As the app grows in popularity, so will your profits.
Tools and Technologies Needed to Develop Meesho Like App
In order to develop an app like Meesho, you’ll need to use a range of different tools and technologies. Here are some of the key ones that you’ll need:
Programming Languages:
Most apps are written in either Java or Kotlin, so make sure you have experience in one of these languages before you start developing your app.
Database Management System:
You’ll need to store the data related to your app in a database, such as MySQL or MongoDB. It’s essential that you have experience using one of these systems before starting development.
APIs:
You’ll also need to make use of various Application Programming Interfaces (APIs) in order to access external data sources, such as payment gateways. Make sure you’re familiar with APIs before beginning development.
Cloud Services:
In order to ensure secure storage and transmission of data between users and your app, you’ll need to make use of cloud services like Amazon Web Services or Microsoft Azure.
UI/UX Design:
It’s essential that you create an attractive and user-friendly interface for your app. You can use tools like Sketch, Adobe XD, Axure RP, or Figma to design the UI/UX elements of your app.
Push Notifications:
You’ll also need to integrate push notifications into your app in order to keep users updated on new products, offers, and other important information.
Steps to Develop Meesho Like App
If you’re looking to develop an app like Meesho, we will provide you with all the information you need. We’ll take a look at the features and components of the Meesho app, discuss the development process, and provide some tips to help ensure that your project is successful.
Understand Your Target Audience:
Before you start developing an app like Meesho, it’s important to understand your target audience. Who are you trying to reach? Are these users tech-savvy or more traditional shoppers? What platforms do they use to shop online? What type of products and services do they buy most frequently? Understanding the answers to these questions will make it easier for you to develop features that cater to their needs.
Concept Development & Design:
The next step in developing an app like Meesho is concept development and design. This process entails mapping out how the user will interact with the app, making sure that their experience is seamless and intuitive. Additionally, the design should be visually appealing, ensuring that the user has a pleasurable experience while using the app.
When designing for mobile applications, there are certain factors to consider such as screen size and usability. Responsive design can help ensure that the app looks good on any device and platform. Additionally, creating mockups, sketches, wireframes, and prototypes can help developers better understand how the app should look and function.
User Experience & User Interface:
The user experience (UX) and user interface (UI) are two of the most important elements of a successful app. The UX is all about creating an intuitive flow for users to interact with the app quickly and easily. This means creating a design that is easy to navigate, with well-defined paths for users to follow. The UI, on the other hand, is about making sure that each element within the app looks visually appealing and intuitive. This includes aesthetic features such as fonts, colors, and graphics as well as functional elements like buttons and menus.
Define the Features and Functionalities:
Once you’ve identified your target audience, it’s time to define the features and functionalities of your app. The Meesho app is known for its user-friendly interface, easy product sourcing and catalog creation tools, marketing capabilities, and analytics. It also offers a wide range of payment options and a secure checkout process. Make sure you include these features in your app as well.
Choose the Right Technology Stack:
Choosing the right technology stack is key to developing an app like Meesho. The technology stack should be scalable, reliable, and user-friendly. Here are some of the technologies you should consider:
- Frontend: React.js, Angular.js, Bootstrap
- Backend: Node.js, MongoDB
- Frameworks: Django, Ruby on Rails
Create a Roadmap for Development:
Once you’ve identified the features and chosen the technology stack, it’s time to create a roadmap for development. The roadmap should include the timeline, resources needed, and cost associated with each phase of development. This will help you stay on track and ensure that your project is completed in a timely manner.
Test:
It’s time to launch your app. Before you officially launch your app, make sure to perform rigorous testing to ensure that everything works as expected. Once you’ve tested the app, you can throw it and promote it on various platforms.
Backend & Infrastructure:
In addition to the front-end development of the app, developers also need to focus on the backend and infrastructure that will power the application. This includes setting up servers and databases as well as integrating other software components such as APIs and payment systems. All of these elements contribute to ensuring a smooth user experience.
Marketing & Launch:
The last step in developing an app like Meesho is marketing and launching. This includes creating promotional content to spread awareness of the application and drive downloads on various platforms. Additionally, developers need to be ready for the launch by setting up analytics tools that track user engagement, as well as any bugs or glitches that occur.
Also read: Top 7 Reasons Why eCommerce Business Needs Mobile App
How to Monetize a Meesho-like app?
Monetizing a Meesho-like app can be challenging as it involves understanding various factors such as user acquisition strategies, customer loyalty strategies, pricing models, marketing strategies, and more. In this article, we will discuss how to monetize a Meesho-like app in the most effective way possible.
User Acquisition Strategies:
The first step in monetizing a Meesho-like app is to acquire new users. This can be done through various methods such as email campaigns, influencer marketing, organic search engine optimization (SEO), word-of-mouth, and more. Each of these methods has its own set of pros and cons, so it is important to choose the right one for your business. Additionally, you should also design a user onboarding process that encourages new users to use the app.
Customer Loyalty Strategies:
One of the key aspects of monetizing a Meesho-like app is to establish customer loyalty. This can be done by offering attractive discounts, rewards programs and other incentives to users. Additionally, you should also focus on providing excellent customer service to ensure that your customers have a positive experience when using your app.
Pricing Models:
Apart from user acquisition and customer loyalty strategies, pricing models are also an important factor to consider when monetizing a Meesho-like app. Different types of pricing models such as subscription plans, one-time purchase options or revenue sharing can be used depending on the nature of your business. You should also test different pricing models to understand which model works best for your business.
Marketing Strategies:
Marketing is another key factor that needs to be considered when monetizing a Meesho-like app. You should use various techniques such as content marketing, search engine optimization, pay-per-click advertising, and social media campaigns to promote your app. Additionally, you should also focus on building relationships with influencers to increase the reach of your app.
Analysing Data:
Data analysis is a vital component of monetizing a Meesho-like app. You should use various analytics tools such as Google Analytics or Firebase to analyze user behavior and understand how your app is performing. This will enable you to take the necessary steps to improve user engagement, increase conversions and boost revenue.
Also read: Cost Analysis of Developing eCommerce App Like Amazon
What Does It Take to Develop Meesho Like App?
Developing a Meesho-like app requires experienced developers with expertise in various aspects of e-commerce, including front-end and back-end development, user interface design, mobile app development, database management, server architecture, security management, and more. The cost of developing a Meesho like the app will depend on the scope of the project as well as the complexity and features required.
Factors Influencing The Cost to Develop a Meesho Like App
The cost of developing an app like Meesho depends on several factors such as the platform (iOS or Android), the complexity of the app, the country of development, the hourly rate of the development team, and more. Let’s have a look at each of them in detail:
Platform:
The cost to develop an app like Meesho varies depending on the platform you choose for your app – iOS or Android. Generally, developing an app for iOS costs more than an Android app. Thus, if you want to develop a multi-platform app (iOS and Android), the cost of development will be higher.
App Complexity:
The complexity of the Meesho-like app also affects its cost of development. The features and functionalities that you want in the app, such as signup/login, payment gateway integration, and more will determine the cost of development. The more complex the features are, the higher the cost will be.
Country of Development:
The geographical location of your development team also affects the cost of developing an app like Meesho. For example, the cost of developing the app in the US or Europe is higher than the cost of building it in India.
Hourly Rate of the Development Team:
The development team’s hourly rate also plays a major role in determining the cost of development. The hourly rate of developers varies from country to country and region to region.
Based on these factors, the approximate cost to build a Meesho-like app is:
- For an Android App – $25,000 – $30,000
- For an iOS App – $27,000 – $35,000
- For both Android and iOS Apps – $50,000 – $65,000
Apart from the cost of development, there are other costs associated with launching and maintaining an eCommerce app development like Meesho. These include hosting costs, marketing costs, and more
Conclusion
Creating an app like Meesho isn’t easy, but with the right roadmap and strategies in place, you can create a successful e-commerce platform. Make sure to understand your target audience, define the features and functionalities of your app, choose the right technology stack, create a roadmap for development, test and launch your app, and promote it on various platforms. With a bit of planning and strategy in place, you can create an app like Meesho that users will love.
Why Choose QSS Technosoft Inc as your development partner?
At QSS Technosoft Inc, we specialize in developing e-commerce and m-commerce apps for businesses of all sizes. We have a team of skilled developers who understand the importance of creating an app that is user-friendly, secure, and efficient. Our developers use the latest technologies to ensure your app meets your business needs and provides users with a seamless experience. With our expertise and innovative solutions, we can help you create an app like Meesho that is sure to be a success. Contact us today to get started!
We are proud to mention that our work has been recognized by leading B2B reviews and research platforms like GoodFirms, Clutch, MirrorView, and many more.
FAQ
A Meesho-like app is an online platform that enables users to buy and sell goods and services through a network of small business owners, resellers, and individuals. It allows businesses to tap into new markets, expand their reach, and increase sales.
The key features of a Meesho-like app include: user registration and profile creation, product catalogs, order management, payment gateways integration, online marketplace, search engine optimization (SEO), analytics & reporting, social media marketing integration, and more.
To build a Meesho-like app, developers typically use technologies such as NodeJS, MongoDB, React Native, Redux, React.js, HTML5/CSS3, and Amazon Web Services (AWS).
The cost of developing a Meesho-like app depends on several factors such as the size, complexity, and features of the project. Generally speaking, the total development cost can range from $10k to $50k or more.
The time needed for developing a Meesho-like app depends on the complexity and scope of the project. Generally, the development process can take from 1 month to 6 months or more.
The best approach for developing a Meesho-like app is to hire an experienced development team and divide the project into various stages, including research & analysis, design & architecture planning, coding, testing & deployment.
The steps involved in creating a Meesho-like app include: market research & analysis, UX/UI design, development & testing, deployment & maintenance.
To ensure the security of your Meesho-like app, you should use secure authentication protocols such as OAuth2.0/OpenID Connect and incorporate encryption algorithms such as AES-256 to protect data from unauthorized access or manipulation.
You can monetize your Meesho-like app by leveraging various monetization strategies such as in-app advertising, subscription fees, pay per view ads, and premium services.
The benefits of developing a Meesho-like app include: accessing new markets & customer segments, improved customer experience & loyalty, increased sales & revenue, scalability & cost-effectiveness
The best practices for developing a Meesho-like app include: adopting an agile methodology, leveraging cloud computing technologies, using efficient coding techniques, and implementing secure authentication protocols.
To ensure the scalability of your Meesho-like app, you should use cloud computing technologies such as Amazon Web Services (AWS) and implement efficient coding practices to maintain high-performance standards.
The future of Meesho-like apps looks promising as more businesses are turning to online marketplaces to reach more customers and explore new markets. It is expected that in the coming years, these apps will become even more popular among small business owners and consumers alike.
When developing a Meesho-like app, developers should consider various challenges such as data security, scalability & performance optimization, user experience & user interface design, and testing & deployment. Additionally, they should also take into account the constantly evolving market trends and technological advancements.
To launch a successful Meesho-like app, you need an experienced development team, detailed market research & analysis, an effective monetization strategy, robust architecture planning & design, secure authentication protocols, as well as efficient coding techniques. Additionally, you will also need reliable backing services and an effective marketing & promotional strategy.
You can promote your Meesho-like app through various digital marketing strategies such as SEO, social media campaigns, influencer outreach & collaborations, email marketing, content marketing and paid advertising campaigns. Additionally, you should also leverage offline marketing methods such as TV & radio ads and print materials to reach a larger customer base.
The best features for a Meesho-like app include an intuitive user interface & design, secure authentication protocols, smooth payment processing, dynamic pricing & discounts, real-time tracking & notifications, advanced search options and AI-driven product recommendations. Additionally, the app should also incorporate various modern technologies such as Augmented Reality (AR) & Virtual Reality (VR) to offer a more immersive shopping experience to customers.
