Mobile Journey

It is a GIS-based mobile app that caters to the needs of businesses in advertising and campaigning agencies. This native marketing campaign app is integrated with hybrid SDK development to operate in offline mode as well.

SDK Development is the business requirement of Mobile Journey, a UK based mobile advertising agency, to capture real time and accurate data.

  • Country United States of America
  • Service GIS
  • Industry Multiple
  • Share

Process Followed

Building an app is more than just putting a sheer idea into action. From creating a steadfast user interface to app layout, there are plenty of exercises that have to be settled by a team of seasoned programmers. Although, the effort multiplies when the application is something that is going to target a different group of audience. To formulate this innovative solution, the team of QSS followed a dynamic approach of app development.

  • PROBLEM IDENTIFICAION
  • FEASIBILITY STUDY
  • SOLUTION IMPLEMENTATION
  • CHALLENGES
  • FINAL OUTCOME

Problem Identification

The technology has evolved rapidly in recent years. Whether it is about mobile devices, social media or self-driving cars, the 21st century is regarded as the age of information technology. However, despite the rapid evolution of technology, some businesses are still struggling to get noticed among the audience. Our aim is to make people aware of the mobile campaigns management solutions which are devised with SDK development

  • Eliminate the traditional way of advertising
  • Drive more visitors to the physical/ store locations
  • Establish a direct customer relationship
  • Real-time measurable outcomes

Feasibility Study

While discussing the project requirements with the client, it was observed that they need the SDK installable package to implement the mapping and movement in locations and turn prospects into customers. The native SDK development was initially planned to be configured from the backend to create geofencing, polygon etc. With the integration of SDK in the campaign management mobility solution, we are eying to leverage the client with over the top features.

  • Implementation of SDK to measure device altitude
  • Google Map and Geocoding APIs integration
  • Secure implementation of APIs supporting SDK
  • Admin dashboard with detailed reports and analytic capabilities
  • Capable of managing both online and offline operations on the device

Solution
Implementation

User research

The world is swamped with different kinds of digital products. However, the first step that takes all of them towards growth is user research. We surveyed some businesses in order to understand what they miss in current advertising campaign apps and what added features they think can help them in increased ROI.

Product discovery workshop

When it comes to shaping up the idea into a profitable business, it is always advisable to outline the development strategy which is often referred to as a pre-development approach. Nothing can be better than a discovery workshop when it comes to the execution of the theoretical principles of the product. Whether it is about framing the product with the right arrangements or carrying out the qualitative frameworks, exploring and validating the ideas before putting is anyhow crucial.

While discussing various major components of the product, our experienced team of developers put through the user needs and discovered different opportunities. After that, the client discussed the technical aspects of SDK implementation and how they are zeroing in on to capture the advanced store location movements and requirements of SDK to work in offline mode as well. The session ended with the transition of validated ideas by putting user story mapping and roadmaps in use.

Competitor Analysis

Businesses are all about stacking up against your competitors. While empowering the existing solution with SDK development, we planned on implementing the solution with advanced SDK requirements.

The Challenges

Our in-house team of developers found it difficult to devise the SDK using hybrid technology by natively developed code. There were plenty of other challenges faced by our development team while implementing various operations in the device.

  • Processing data consistently when the device is in foreground or background mode
  • Scheduler implementation to synchronize data
  • Integrating with device Altimeter and Gyroscope components
  • SDK capable of managing both online and offline operations
  • Offer agency stipulations and glacial turnaround times
  • Handle overlapping threat posed by iBeacons

Final Outcome

Being a pioneering app development company, our top-notch team of developers and programmers devise the app with SDK technology by providing our client with the utmost transparency on the progress of the project.

  • SDK to capture real-time and accurate data
  • Third-party APIs integration with admin backend
  • Integration of geofencing and polygon
  • Securely implemented APIs integrated with SDK
  • Build upon cron job scheduler and google maps tech stack
  • Local DB implementation to cater to offline data capturing
Information Architecture
Technology Stack
Java

Java

Swift

Swift

React Native

React Native

AngularJS

AngularJS

Node.js

Node.js

Google Maps

Google Maps

HTML5

HTML5

CSS3

CSS3

My SQL

My SQL

GitLab

GitLab

AWS

AWS

Cron Job Scheduler

Cron Job Scheduler

SendGrid

SendGrid

AES 256

AES 256

We were looking for simple yet effective SDK development in our app. We are pleased to find QSS Technosoft who, along with their exceptional team, formulated SDK on expected lines.

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Rating
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