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Guide and Cost to Develop Candy Crush Saga Like App

Build an app like Candy Crush Saga
September 29, 2025 by
Guide and Cost to Develop Candy Crush Saga Like App
Rashmi Kanti


Summary

Candy Crush Saga, developed by King.com, is one of the most popular free-to-play match-three puzzle games, captivating millions of players worldwide with its colorful graphics, engaging gameplay, and addictive mechanics. Its success is driven by features such as power-ups, boosters, social integration, and effective monetization strategies. For aspiring developers, creating a similar game requires careful planning, technical expertise, and a strong focus on UI/UX design, gameplay mechanics, and player retention strategies. This blog provides a comprehensive guide to developing a Candy Crush Saga-like app, covering essential features, step-by-step development, tech stack requirements, and cost considerations. It also highlights best practices for MVP development, testing, advanced technology integration, and monetization strategies. With the expertise of QSS Technosoft, developers can build high-quality, engaging mobile games that maximize user retention and revenue.


Introduction

Candy Crush Saga, a popular mobile game developed by King.com, is one of the most popular free-to-play puzzle games in the world. It has been downloaded hundreds of millions of times across both Android and iOS platforms since its launch in 2012. The game combines elements from match-three puzzle games with unique gameplay mechanics.

The objective of the game is to match and clear candies from the board while completing various levels. The game also features numerous power-ups, boosters, and other rewards that give players an edge in their progress.

Despite its popularity, there are still many aspiring developers who want to create a game like Candy Crush Saga. Developing a similar game requires a lot of planning and effort. It is important to consider the technicalities, mobile app design, and game mechanics that will make your game an instant success among players.

In this blog we help you out on journey of developing a Candy Crush Saga-like app, we have put together in a comprehensive guide. 

What is Candy Crush Saga and Why is it Successful?

Candy Crush Saga is a highly popular match-three puzzle game app developed by King.com, launched in 2012. It has captivated millions of players worldwide with its colorful candy-themed levels and engaging challenges.

Available on both Android and iOS platforms, the game combines simple mechanics with increasing difficulty to keep users hooked. Its widespread appeal has made it one of the most downloaded mobile games globally.

Key Factors

Addictive Gameplay

Candy Crush Saga’s gameplay is designed to be simple yet challenging, encouraging players to keep trying to beat levels.

The match-three mechanic is easy to understand but offers strategic depth with various obstacles and power-ups. This combination exemplifies effective software development that balances user engagement with technical design.

Regularly updated levels and timed challenges keep the experience fresh and engaging. This addictive cycle motivates players to spend more time in the app.

Social Integration

The game leverages social basic features by connecting players through Facebook and other platforms. Users can send and receive lives, compete on leaderboards, and share achievements with friends.

This social connectivity fosters a sense of community and friendly competition. It also encourages viral growth as players invite others to join the fun.

Monetization

Candy Crush Saga effectively monetizes through in-app purchases like extra lives, boosters, and special moves. The free-to-play model attracts a large user base, while a percentage of players convert into paying customers.

Advertisements also provide additional revenue streams without heavily disrupting gameplay. This balanced approach maximizes revenue while maintaining player satisfaction.

Visuals

The game features bright, colorful graphics with charming candy-themed visuals that appeal to all age groups. Smooth animations and satisfying visual effects enhance the user experience.

The design is playful and inviting, making the game approachable for casual players. These visuals contribute significantly to the game’s lasting popularity, making it an engaging app based experience.

Market Potential of Puzzle-Based Games

Puzzle-based games like Candy Crush Saga have a broad market appeal due to their accessibility and ease of play. They attract diverse demographics, including casual gamers who prefer short, engaging sessions.

The genre benefits from high user retention and frequent updates that keep players returning. As mobile gaming continues to grow, puzzle games remain a lucrative segment with strong monetization opportunities.

This makes developing mobile software in this genre a promising venture for app developers and app development companies looking to tap into a thriving market.

Essential Features of a Candy Crush Saga Like App

Core Gameplay Mechanics

The heart of any Candy Crush Saga-like app lies in its core gameplay mechanics. This includes match-3 puzzles that challenge players to strategically swap candies to create matches.

The game features multiple levels with increasing difficulty, ensuring that players remain engaged as they progress. Difficulty scaling keeps the game balanced, providing both casual fun and challenging puzzles.

Social Media Integration

Integrating social media features is crucial to enhance player engagement and virality. Leaderboards allow players to compete with friends and global users, fostering a competitive spirit.

Features like friend invites and sharing enable users to connect, invite others, and share achievements, helping your app grow organically.

In-App Purchases and Monetization

Monetization strategies are essential for generating revenue while maintaining a positive user experience. Offering in-app purchases such as extra moves, boosters, and premium packages gives players options to enhance gameplay.

These purchases should be well-balanced to encourage spending without disrupting the game's fairness.

Attractive UI/UX and Animations

A visually appealing and intuitive interface is key to retaining players. Use colorful graphics and smooth animations to create an engaging and delightful gaming environment.

Complement the visuals with immersive sound effects that enhance the overall user experience and make gameplay more enjoyable.

Gamification Elements

Adding gamification elements like rewards, daily challenges, and special events keeps players motivated and coming back.

Rewards can include bonuses for completing levels or achievements, while daily challenges encourage regular play. Special events add excitement and variety, increasing player retention.

Cross-Platform Support

To reach a wider audience, your app should support multiple platforms such as Android, iOS (native apps), and web browsers.

Cross-platform compatibility ensures that users can enjoy the game on their preferred devices. This broad accessibility is essential for maximizing downloads and user engagement.

Step-by-Step Guide to Develop Candy Crush Saga Like App

If you're looking to create an app just as successful as Candy Crush Saga, you'll need to pay attention to the details.

From graphics and design to marketing and monetization – here's a guide on how you can develop a Candy Crush Saga-like app by carefully following the app development stages.

Market Research and Game Conceptualization

Begin by conducting thorough market research to understand your target audience, competitors, and current trends in puzzle-based mobile games. Define your game’s unique concept, core mechanics, and gameplay features to ensure it stands out in the crowded market.

This phase helps align your app development project with user expectations and business goals. Establish clear objectives that will guide the entire mobile app development process.

Wireframing and UI/UX Design

Create wireframes and prototypes that map out the game’s user interface and player journey. Focus on designing an intuitive and engaging UI that appeals to casual gamers, with smooth navigation and visually appealing elements.

Prioritize user experience to keep players hooked and encourage repeat gameplay. Collaborate with designers to develop colorful graphics and animations that enhance the game’s theme.

MVP Development

Focusing on essential features initially (Minimum Viable Product) can save development resources and reduce time-to-market. Advanced features like complex animations, social integration, or multiple boosters can be added later.

Game Engine Selection

Choose a suitable game engine like Unity or Unreal Engine based on your project’s technical requirements and target platforms. These engines offer powerful tools for creating immersive graphics, animations, and seamless gameplay across Android and iOS such apps.

Consider factors such as development cost, team expertise, and scalability when selecting the engine. The right choice will streamline development and improve performance.

Front-End and Back-End Development

Develop the front-end to implement the game’s interface, animations, and interactive features that players engage with.

Simultaneously, build a robust back-end to handle user data, leaderboards, in-app purchases, and multiplayer functionality if applicable.

Use reliable programming languages and frameworks to ensure smooth app functionality and scalability. Integration between front-end and back-end is crucial for a seamless gaming experience.

Integration of Levels, Animations and Sound

Design and integrate multiple levels with increasing difficulty to keep players challenged and motivated. Add engaging animations and visual effects that enhance gameplay and create an immersive environment.

Incorporate sound effects and background music tailored to the game’s theme to elevate user engagement. Regularly update levels and content to maintain player interest and retention.

Monetization Strategy Setup

Implement monetization methods such as in-app purchases, ads, subscriptions, or premium content to generate revenue. Ensure the monetization strategy balances profitability with a positive player experience to avoid disrupting gameplay.

Use analytics and user feedback to optimize pricing and offers. A well-planned strategy can maximize earnings while maintaining user satisfaction.

Testing and Quality Assurance

Conduct thorough testing including unit, integration, and user acceptance tests to identify and fix bugs and performance issues. Test the game across various devices and platforms to ensure compatibility and smooth operation.

Gather feedback from beta testers to refine gameplay and UI. Quality assurance is vital to delivering a polished, bug-free app that runs smoothly.

App Deployment

Prepare the game for launch by complying with app store guidelines and optimizing app store listings for visibility. Submit the app to Google Play and Apple App Store, managing the approval processes efficiently.

Set up analytics and monitoring tools to track downloads and user behavior post-launch. A successful deployment ensures your app reaches the intended audience effectively.

Post-Launch Support and Updates

Provide ongoing maintenance to fix bugs, improve performance, and address user feedback promptly. Regularly release updates with new levels, features, and events to keep the game fresh and engaging.

Monitor app performance and user reviews to adapt your development roadmap. Consistent post-launch support and effective app marketing are key to sustaining player retention and long-term success.

Additionally, integrating app marketing strategies throughout the development and after launch can significantly boost your game's visibility and user base. Paying attention to app maintenance costs is crucial to ensure ongoing updates, bug fixes, and smooth gameplay that keep players engaged over time.?

Gameplay

Also Read: Guide to Develop TikTok Like App

Tech Stack Required for Developing a Candy Crush Saga-Like App

Front-End

For the front-end development of a Candy Crush Saga-like game, popular game engines such as Unity 3D and Unreal Engine are commonly used. These platforms provide powerful tools for creating engaging graphics, animations, and smooth gameplay experiences across multiple mobile platforms.

Back-End

The back-end of the game can be built using versatile programming languages like Node.js, Python, or Java. These technologies support server-side logic, real-time multiplayer features, user authentication, and integration with various APIs to ensure seamless game functionality.

Database

Databases such as MongoDB and MySQL are ideal for storing game data, user profiles, scores, and in-app purchase records. They provide scalable and reliable data management solutions essential for maintaining game state and user information.

Cloud and Storage

Cloud services like AWS and Firebase offer robust infrastructure for hosting game servers, managing data storage, and handling real-time updates. These platforms enable scalable performance and ensure high availability for players worldwide.

Payment Integration

To facilitate in-app purchases and monetization, payment gateways like Stripe, PayPal, and Razorpay are integrated. These services provide secure and convenient transaction processing, supporting multiple currencies and payment methods.

Understanding the Cost of App Development

Before diving into specifics, it is important to understand the cost of app development. The cost to develop an app is typically based on a number of factors, including:

  • Project complexity: How complex is the project? Does it require a large number of features or integrations? The more complex the project, the higher the cost. App complexity directly affects development time, required resources, and ultimately the project cost. A complex app project will demand more from your app development team in terms of expertise and time.

  • Platforms targeted: Are you developing the app for Android, iOS, or both? Different platforms, ioS and Android apps may require different amounts of work.

  • Team size: How many people are working on the project? The larger the team, the higher the cost.

  • Design requirements: Does the app need to be designed from scratch, or an existing designs/themes be leveraged? Custom designs typically cost more.

  • Development timeline: How quickly does the app need to be developed? Faster timelines tend to require higher costs.

  • Number of levels and features: More levels and additional features require increased design, coding, and testing efforts.

  • UI/UX design quality: High-quality, intuitive design enhances user engagement but demands more resources and expertise.

  • Team location and expertise: Mobile app development costs vary based on the team's geographic location and skill level, affecting overall project budget and timeline.

Using these factors, it is possible to get a rough estimate of how much an app will cost to develop. However, this estimate is not always accurate; many projects end up running over budget, and some may even require additional time/resources to be completed.

The mobile application development cost can vary widely depending on the app's complexity, platform, and required features. Additionally, incorporating functionalities such as push notifications can affect app development costs and should be carefully considered in the planning phase.

How Much Does It Cost to Develop a Game Like Candy Crush Saga?

The cost of developing a game like Candy Crush Saga varies depending on the scope of the project and the complexity of the game.

Generally speaking, it costs between $30,000 and $100,000 to develop a game like Candy Crush Saga. This estimate includes the cost of concept development, design, coding, testing and quality assurance, marketing, and distribution.

To better plan your budget, you can also use custom app development cost calculators, which help estimate expenses based on features, platforms, and complexity.

This is based on the following assumptions:

  • The game will be developed for both Android and iOS platforms.

  • A team of four developers, one designer, and one project manager are working on the project.

  • The app requires custom graphics/animations, as well as integration with online services (e.g., leaderboards, achievements, etc.).

  • The development timeline is roughly three to six months.

General Mobile App Costing

Simple mobile apps usually cost between $30,000 to $40,000.

Game Development Specifics

Since Candy Crush Saga is a feature-rich puzzle game with animations, levels, and monetization, the cost is higher.Data-based applications often range from $50,000 to $90,000.Applications in the education sector may have development costs ranging from $15,000 to $100,000.

Basic version

$20,000 – $40,000 for a simple app, Mid-size mobile apps typically cost between $40,000 to $60,000. Large-size mobile apps generally cost between $80,000 to $140,000. Enterprise-level mobile apps start from $250,000. Simple features typically cost between $1,000 and $6,000 each to implement. Basic apps in the healthcare category can cost between $10,000 and $70,000 to develop.

Advanced version

$50,000 – $100,000+ Complex mobile apps can range from $160,000 to $210,000. To develop a medium complexity app, businesses may need to spend between $32,000 and $48,000. These estimates are typical when developing apps with varying levels of features and complexity.

Advanced Technology Integration

Adding cutting-edge technologies like AI/ML for personalization, predictive difficulty levels, or player behavior analysis significantly raises both the complexity and

Testing and QA Costs

The testing phase usually costs about 15–20% of the total mobile app development budget, ensuring smooth gameplay, bug-free performance, and a seamless user experience

Discovery Phase

The discovery phase typically costs between $5,000 and $10,000, accounting for 10–20% of the total budget. This stage includes research, wireframing, and planning to ensure a solid foundation before development begins.

Also Read:Guide & Cost to Develop Instagram Like App

Estimated Cost Range for Developing a Candy Crush Saga-Like App

Version

Estimated Cost Range

Basic Version

$20,000 – $40,000

Advanced Version (with features and animations)

$50,000 – $100,000+

How to Monetize a Candy Crush Saga-Like App?

If you have developed a Candy Crush Saga-like app, you may be wondering how to monetize it. Mobile gaming apps are incredibly popular and can generate significant revenue if optimized correctly. As such, it is important to understand the various methods available for monetizing your Candy Crush Saga-like mobile game and how these strategies can help you maximize profits.

In-App Purchases

One of the most common ways to monetize a mobile gaming app is through in-app purchases. This strategy allows players to purchase items, such as additional lives or powerups, for use within the game. With this method, users can access content more quickly and efficiently without having to wait for the resources to be naturally replenished.

In-app purchases can also offer players access to special content such as levels or characters that cannot be unlocked in any other way. By taking advantage of this method, developers have an excellent opportunity to maximize their earnings by creating a steady stream of revenue when users continually purchase items within their games.

Advertisement

Another popular monetization strategy is through advertisements. Ads can be integrated into the game in multiple ways, including banners, interstitials, and videos. This method allows developers to generate additional revenue for each user that watches an ad or clicks on a banner.

It's important to carefully consider the placement of ads within the game in order to ensure that they don't disrupt the user experience. Ads can also offer additional revenue through impressions, meaning that developers get paid for each time an ad is shown within their app.

Subscription Model

Many Candy Crush Saga-like apps also take advantage of subscription models. With this method, users pay a recurring fee to gain access to additional levels, characters, items, or other content. This type of monetization strategy is especially beneficial for developers who offer a wide variety of content and can easily keep users engaged. The key to success when using this model is to ensure that the subscription fee offers enough value to make it worth paying for.

In-Game Events

Another great way to monetize your Candy Crush Saga-like app is through in-game events. These events can be used to offer exclusive content or rewards for users who participate, such as additional levels, characters, power-ups, and more.

By creating unique and engaging events for players to participate in, developers can both increase the amount of time users spend with their app and generate additional revenue. It's important to ensure that events are designed in a way that encourages users to purchase items or subscriptions in order to receive rewards.

How QSS Technosoft Can Help ?

 QSS Technosoft Inc is a leading mobile app development company with years of experience in creating successful apps. Our team of expert developers has the skills and knowledge to create an app that looks and feels like Candy Crush Saga. We understand the importance of graphics, design, gameplay mechanics, monetization strategies, and marketing channels – all of which are necessary for making a successful mobile appd

Expertise in Mobile Game Development

Our team possesses deep expertise in mobile game development, ensuring high-quality, immersive gaming experiences. We stay updated with the latest trends and technologies to deliver engaging apps that captivate users. From casual games to complex puzzles, we bring your gaming ideas to life with precision.

Skilled Team

We have a skilled team proficient in leading game engines like Unity and Unreal, enabling us to create visually stunning and performance-optimized games. Our developers excel at cross-platform gaming solutions, ensuring your game runs smoothly on both Android and iOS devices. This versatility allows us to maximize your game's reach and impact.

End-to-End Services

We offer comprehensive end-to-end services covering every stage of game creation—from ideation and concept design to development, deployment, and ongoing support. Our collaborative approach ensures your vision is realized with seamless execution and timely delivery. Post-launch, we provide continuous maintenance and updates to keep your game fresh and engaging.

Proven Track Record

Our portfolio showcases a proven track record of developing engaging and successful gaming apps that resonate with players worldwide. We prioritize user experience, combining captivating gameplay with intuitive interfaces. Trusted by clients, we consistently deliver games that achieve high user retention and monetization.

Conclusion

Creating a Candy Crush Saga-like app takes time and effort, but with the right design, gameplay, monetization, and marketing strategies, you can easily replicate the success of this classic game. It's important to pay attention to all of these elements so that your app stands out from the competition and attracts new players. With a little dedication and effort, you can create an amazing mobile app that will be enjoyed by millions of people around the world.

With QSS Technosoft Inc as your development partner, you can rest assured that your Candy Crush Saga-like app will be created with the highest quality standards and within the estimated timeline. We provide ongoing support during the entire development process so that any bugs or issues are quickly addressed and fixed.

We are proud to mention that our work has been recognized by leading B2B reviews and research platforms like GoodFirms, Clutch, MirrorView, and many more.

So, if you are looking for a reliable development partner to create a Candy Crush Saga-like app, QSS Technosoft Inc is your best choice.

Get in touch with us today and let's get started on creating your dream app!


FAQ Section

Q: How much does it cost to develop a Candy Crush Saga-like app?

A: The cost usually ranges from $30,000 to $100,000 depending on the features, design, and complexity of the game.

Q: What platforms should I develop my game for?

A: To reach the widest audience, it’s best to develop your game for both Android and iOS platforms.

Q: How can I monetize my Candy Crush Saga-like game?

A: Common ways include in-app purchases, ads, subscriptions, and special in-game events.

Q: What game engine is best for developing a game like Candy Crush Saga?

A: Popular game engines include Unity 3D and Unreal Engine, which support smooth gameplay and cross-platform development.

Q: How long does it take to develop a game like Candy Crush Saga?

A: Typically, it takes about 3 to 6 months depending on the complexity and team size.

Q: Do I need a team to develop this game?

A: Yes, a typical team includes developers, designers, and a project manager to ensure smooth development.

Q: How important is the game’s design and user interface?

A: Very important! Good design and intuitive UI keep players engaged and improve the overall experience.

Q: What is the role of post-launch support?

A: Post-launch support includes bug fixing, updates, and adding new content to keep players interested.

Q: Can I develop the game using cross-platform development?

A: Yes, cross-platform development helps build apps that work on multiple devices, saving time and cost.

Q: How do I promote my game after launch?

A: Use social media marketing, app store optimization, and influencer partnerships to reach more players.


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