Reward Point Program

It is a responsive web app which enables users to earn reward points against electricity bill payment which can later be converted into vouchers.

It is a reward-based solution program where customers can stack up the points and redeem them later for a variety of perks such as merchandise, cash, gift vouchers and more.

  • Country United States of America
  • Service
  • Industry Multiple
  • Share

Process Followed

A reward point system has become a vital part of the retail business. Receiving rewards against electricity bill payment is becoming more exciting for customers. QSS Technosoft believes in user and client retention and therefore follows a transparent process of constructing a solution where the clients can keep the note of app development progress at every stage.

  • PROBLEM IDENTIFICAION
  • FEASIBILITY STUDY
  • SOLUTION IMPLEMENTATION
  • CHALLENGES
  • FINAL OUTCOME

Problem Identification

Attaining rewards against a bill payment is considered as a disciplined effort. However, users are more entitled to get rewarded on making regular and frequent transactions. With that said, the client approached us with the idea of making an app that allows users to enjoy the host of benefits against electricity bill payment.

  • Seamless rewards reclamation
  • Enable users to redeem points in vouchers or adjust against bill
  • Trackable user behavioural analytics
  • Allow converting the points for cashback

Feasibility Study

While indulging in conversation with the client, we realized the importance of their business requirements. The client was more focused on enhancing customer loyalty that tracks their bill electricity bill payment and rewards them accordingly. It was required to implement a web-based app which should have an elegant UI.

  • Increase the customer lifetime value
  • Facilitate users to provide vouchers to anyone to redeem
  • Customer listings and geo-targeting
  • Loyalty program point tracker
  • E-wallet for restoring points

Solution
Implementation

User research

To gather user insight and understand the market for our app, we carried out user research among a group of people which helped us in understanding the potential of the application and how we can keep it user-oriented.

Product discovery workshop

The primary objective of an application is to meet the client’s expectations and serve the purpose in the marketplace for what it is actually built for. In order to understand the premise of the solution and every requirement of the project, we held a session of product discovery workshop for the client as well as the members who were involved in the project development. The goal of this workshop was to provide thorough information about the project to the development team.

Discovery workshop plays a crucial role in shaping the ideal approach for the digital product. With the help of this discovery workshop, the project development team outlined the potential challenges and simplified it through a structured roadmap. Discovery workshops have always proved to be the best practice to carry out before getting into solution development. It facilitates the maximum usance of resources.

Competitor Analysis

The mobile app industry is one of the highly competitive industries at present. To make our app stand as best in the marketplace, we ran a competitive analysis and gained a good understanding of the important tactics or strategies being used by current marketers.

The Challenges

Building a mobile app is quite a technical task. While going through different phases of developing and designing the reward point program app, the team of developers at QSS came across many difficulties out of which some major ones are mentioned below.

  • Simplify the user experience
  • In-app wallet to receive reward points
  • Advanced & easy to use rewards rules
  • Implement the secure payment options
  • Comply app with security requirements
  • Support multiple stores for a reward claim

Final Outcome

The QSS Technosoft team presented the secure and performance-oriented architecture to the client explaining the complete process flow and the details of the tech stack. We began the application development in agile mode and managed the product/ sprint backlog on Gitlab.

  • Smooth customization and bespoke design
  • Easily track reward points
  • Automated process and workflow
  • Personalized by customer segments
  • Seamless integration with stores
  • Automate geo-targeting for nearby stores to redeem rewards
Information Architecture
Technology Stack
HTML5

HTML5

CSS3

CSS3

Node.js

Node.js

ReactJS

ReactJS

AES 256

AES 256

GitLab

GitLab

CCAvenue API

CCAvenue API

Quicksilver API

Quicksilver API

Mongo DB

Mongo DB

The nurtured team of QSS Technosoft employed my app with over the top features. What I liked most about this company is that they completed the project within the timeline.

Anonymous
Anonymous
Rating
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